Kenya is a nation blessed with a great deal of Media Freedom. Media Freedom. Is this even a thing? Ask our Ugandan friends about media freedom whenever you meet one. They pay taxes for Tweets and Facebook posts. Brands have taken advantage of this media freedom to sell their value to existing and potential customers by running series of Television Advertisements. I sought to ask around what the best TV Ad campaigns have been. You know, the ones that you just sing along like a 6 – year old every time they come on. The ones that don’t make you want to change the channel when they keep coming on in between your favourite soap opera or soccer game. The ones you would say, ” Give me two ” without knowing what they are selling and what it can do for you. Here are the top 5 best TV Ad campaigns of all time Kenyan history. Niko Na Safaricom – Safaricom Niko Na Safaricom is a campaign launched by Safaricom in 2010. Its Lyrics portray a brand that simply empowers its customers, makes them stronger by uniting them and proudly inspiring them to do more, together, simply because they are […]
Lifestyle
On Jamhuri Day of 2017, His Excellency President Uhuru Kenyatta launched a transformation agenda popularly known as the ‘Big Four Agenda’. The President would dedicate the energy, time and resources of his administration to four key areas namely: Manufacturing Affordable Housing Food Security Affordable Healthcare Out of the 4 agenda areas, three of them are liabilities in the sense that they take away revenue and generate zero revenue. They are: Housing, Healthcare and Food security. Only Manufacturing is able to generate direct revenue through sale of manufactured and/or processed commodities. However, with the unregulated importation of products from Asian countries, the local manufacturing industry is also on the verge of death. Some may say that Food security, Healthcare and Housing are basic needs and thereby should not be considered as liabilities. The truth is, if Kenyans were empowered accordingly, they would not need the government to build houses for them, pay for their medical bills or buy them food. They would comfortably do this themselves. Therefore, the government should focus on an agenda that empowers their citizens to be independent for a lifetime. My Big 4 Agenda I believe the government should make it their mission to make every Kenyan independent […]
Sitting comfortably, twelve kilometres from Kenya’s capital, is a city, yes city, by the name Githurai. Almost every Kenyan is at least familiar with the name, even if due to some self – imposed excuse, has never set foot in the dusty (and muddy when it rains) slumburbia. If you were born somewhere between the 80s and 90s, you must have jammed to one of Kenya’s greatest hits by Mr Googz and Vinnie Banton – Wasee Tumetoka Githurai. Well, tribalism aside, the name Githurai sounds Kikuyu-ish if there is such a word. And the fact that literally everyone you meet there speaks to you in some deep Kikuyu language is no coincidence. In fact, many businesses there have Kikuyu names like ‘Shosho Wa Kamau Gas Distributors’ or ‘Kiamaiko Mutura Base and Butchery’. In spite of this, there is one thing that this city has and is not in any place else. The Githurai atmosphere. There is the funny joke that Githurai residents have learnt how to text with their mobile gadgets inside their pockets. They also are said to have two sets of cloths while trans-githuraing, (passing through Githurai) so as not to appear too rich for the slumburbia. The Kasarani […]
Amongst the city in the sun’s numerous streets, avenues, lanes and walks, there are some that just stand out in their own way. Take RiverRoad for instance, popular for the classy and expensively pimped coast buses and a string of Indian shops with funny collections of stock (Like one that purely sells buttons, just buttons). Ronald Ngala Street; popular for the noisy Githurai buses, notorious for speeding and snaking their way through spaces even mkokoteni operators cannot dare. Aru Lane; filled with small shops selling liqour of all kinds even when all wines and spirits outlets around Nairobi have been closed down. But there is one short lane that just marvels me by its special ability to attract crowds. About 50 metres long, connecting two of the busiest streets in the city – Tom Mboya Street and Moi Avenue – is Tom Mboya Walk. Every day of the week, any time of the day, there has to be a crowd gathered somewhere along this walk. Be it the dread-locked acrobats whose sense of humour cannot go unnoticed, or the special doctors from the village who have come to rescue the city dwellers from city illnesses using herbal medicines, or the […]
‘Kama mans wako huwa habet, (If your boyfriend/husband does not gamble)you are the man in the relationship’ – Kenyan Proverb. Just before the 2014 World Cup, there was not much gambling taking place in Kenya. In fact, the notable gambling activity back then, at least from where I come from, was Inooro FM’s Kanya Kanya. Then SportPesa happened! And as you would expect, the moment they seemed to be making money out of it, every able investor thought it was a good idea too and opened a gambling platform. Now we have over 50 Gambling sites in Kenya, all sounding like cousins to each other. Betway, Pawabets, Betika, Betpawa, Betin, Sportybet, 1XBet, Odibets, Bet365, Betyetu, Elitebet, Kwikbet, Betboss, Supabet 247, Mozzartbet, Eazi-Bet, M-Bet, MCheza. The list goes on. As per my own independent investigations, almost every Kenyan man aged between 18 and 35 has an account in at least 3 of the above platforms. In fact, the number of Text Messages they receive from these sites is probably more than the messages from their girlfriends. They even call you by your name. Kennedy, With Messi Out and Iniesta Injured, Will Barcelona Maintain their Record at the El Classico? Bet Now! […]
As at this very moment, you have a choice to read this piece or go over your Twitter Timeline. Not both. In life, we are presented with options and it is up to us to decide what we want to keep and what we want to lose as a result of keeping what we decided to keep. That, is what economics call Opportunity Cost. If you went through the Kenyan 8 – 4 – 4 System, there is a high chance you came across the word Opportunity Cost, probably during a sunny afternoon Business Studies Class. However, for the sake of those who did not pay attention, let’s define the word. Opportunity Cost is defined as the loss of one alternative when one alternative is chosen. Most people wonder, why do I have to lose other alternatives when I settle on one? The answer is simple. Decisions are simply choosing what not to have at the expense of what to have. Unfair, right? Well, life is unfair. I have heard this sentiment times too many that anytime someone begins a sentence with the words ‘Life is..’, I feel the urge to complete the sentence for them. The moment you understand […]
Hii Lugha ilikuja na Meli! (This language came from overseas). If you’ve lived in Kenya, you must have heard this phrase, or better yet, said it. It is an excuse we give whenever our English Airtime runs out. Ranking highly on my checklist for my perfect woman (We’ll talk about the checklist some other day), is her understanding of the language. Forgive me, but a lady who cannot get her spellings right is a huge turn off for me. Feminists, let’s not do the thing where you ask why it only applies to women. It just does. Astonishingly, mastery of the English language is not directly proportional to one’s level of education. I have heard professors introduce themselves by saying, “My names are Prof. …” So, what are some of the biggest Misses in English. My name is… My name is Kennedy Kiiru Macharia. Those are three names. However, I said my name is, not my names are. The Kenyan curriculum does not emphasize this enough but regardless of how many names you have, whenever you introduce yourself, never ever say it in plural. If you are a victim of this, let’s give it a try. Type your name into […]
If you are going to ever read this post, you might as well read it now. Not read two paragraphs then say you will complete the rest of it tomorrow. No. You might as well read the whole damn post now, and complete it. The difference between most (or nearly all) successful people and ordinary people is that the latter spend lots of their time and energy thinking about doing something, deciding on whether to do something or not, figuring out how to begin, worrying how it will work out and filling their minds with dozens of questions they may never get to the point of answering them. Did I lose you? Let’s look at a practical example. The only thing you need to absolutely know is the location of the Library – Albert Einstein. Jane Doe and John Doe both work for a large multi -national and decide they have acquired a great deal of experience and are professionally mature enough to start their own entrepreneurial ventures. Take note of the word Decide. Jane Doe is passionate about starting her own cloth line while John Doe has a thing for photography. Jane Doe goes online. She looks through the […]
Now that you are here, I presume you like to read. That is awesome. We are not too many of us left. In his legendary Stand Up Comedy, Tell ‘Em I Said It, Eddie Griffin gets emotional and in the middle of a smoke tells young people, ‘Read! It ain’t illegal yet! But they working on it!’ What a powerful way to bring the reality out humorously. I will make use of quotes to bring out the importance of reading. Readership is Leadership There is something in a book that you will never find in a movie or a T.V Series. Neither will you find it on Twitter, Snapchat or WhatsApp. What is that one thing? The lack of fun. Everyone is on Social Media. Everyone seems to have a ‘Movie Guy’ or a Netflix subscription. Well, isn’t it fun to play C.I.A and F.BI trying to solve the conspiracies, episode after episode? Or scrolling through a gallery full of memes? Not everyone gets to read because reading requires you to actually concentrate and absorb the transfer of knowledge from those lines to your mind. That, is simply what makes a leader. The act itself of reading, demonstrates leadership in […]
Chess is an Intellectual Game. It is one of the world’s oldest forms of entertainment dating back to the 7th Century. Yes, that’s somewhere in 600 AD, about 1400 Years Ago! For a beginner, it may seem like Quantum Physics differentiating the different pieces and their movements, but it’s actually not that complicated. However, like in everything in life, you really have to have some interest for you to enjoy the game and to easily understand how it’s played. If your interest in the game is below average, read no further. Maybe this article on Internet Speeds may be of interest to you. This piece (Not a Chess one though) should shed some light on how to easily navigate through a Chess Board until you are able to say the two words that most people always want to say especially to the faces of their friends, Checkmate Motherfucker! The Chess Board The Chess Board is simply like the Draught Board. A Checkered Board with 64 Squares, 8 rows and 8 columns. The squares are shaded in alternating Dark and Light Colours which means we have 32 Dark squares and 32 Light Squares. Chess Pieces There are a total of 6 […]










